Looking to invest in the future?

Introducing The Chartered Manager Degree Apprenticeship Visitor Economy Pathway from the University of Cumbria.

Hospitality or Tourism Employers can enrol new and/or existing employees on the University of Cumbria programme to the benefit of the business and employee. The Chartered Manager Degree Apprenticeship (CMDA) Visitor Economy Pathway has been launched by The University of Cumbria as part of their portfolio of professional higher level and degree apprenticeships.

The only sector specific apprenticeship degree programme of its kind in the UK, aimed at tourism, hospitality and events professionals who want to develop the knowledge and expertise needed to take lead responsibility for people, projects, operations or services that underpin long-term business success.

The course has been set up to address current Hospitality & Tourism industry needs:

Difficulties in recruitment and retention of supervisors and managerial teams across the sector
Need for enhanced skills and qualifications that will help retain staff and improve productivity
Introduce new talent and innovative thinkers to the industry
Improve industry reputation through better career prospects

The programme is aimed at professional managers to develop skills and knowledge that enables them to take a lead responsibility for people, projects, operations or services providing the foundation for long-term business success.

This programme is suitable for anyone currently working as a graduate trainee, supervisor or other junior level management position within a business.

Key benefits to the employer:

At least a three-year retention of a valued, experienced and trusted team member
Remuneration Level is at the employers discretion
Ability to invest and progress the skills of valued employees
Provides an attractive incentive when recruiting talent
Only 24 days of campus learning during low season each year to limit impact on the business
95% of course fee is provided by Government, 5% to be supported by employer

Awards on completion:

BA (Hons) Applied Management
City and Guilds Global Hospitality digital badges (dependent on job role)
Eligible to apply for full membership of the CMI or ILM
“Never stop investing. Never stop improving. Never stop doing something new.”
— Bob Parsons

For more information about the course and the opportunities and benefits it poses for Employers and Employees, download the appropriate PDF below.

UOC Chartered Manager Degree Apprenticeship Visitor Economy Pathway